London-Hong Kong Exchange logo

A newly formed London Hong-Kong Exchange was in need of a logo and website. And fast. Fast as in a week. Sometimes, having no time just keeps everyone focused.

Out main inspiration - and problem - came from the two distinct cultures. Anglo-Saxon v Asian. We did research on architecture (Ondrej's masters in Architecture came in handy), flags, symbols etc.

London

London skyline and flag

Hong Kong

Hong Kong skyline and flag

The research phase

LHKx sketches

Sketching the logo

Artkunst logo typography

Logo variations

Artkunst logo typography

Final logo